Jenny Bahun

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Do contests work?

Implementing a contest may be an effective way to drive product awareness or brand engagement… but here are the things to consider first.

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Can I get national media attention for my local event?

Local events are great ways to connect with the community, create a larger brand presence in your hometown and have a little fun. It’s likely you can get the local news stations or the main daily newspaper to cover your event but is your event of interest to national media?

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What makes a professional development program work?

Although there is no one-size-fits-all approach, your professional development program should be engaging, ever-evolving, personal and supported.

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