Jamie Dalton

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How can I write better marketing copy?

Writing marketing copy can be challenging. And, with 4.6 billion pieces of content produced daily (according to LinkedIn), use these five tips to be sure your copy engages your readers.

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I was asked to do a media interview. How can I prepare?

Make sure you know the subject of your interview. This might sound silly, but there is often a misperception between interviewer and interviewee as to exactly what the interview is about.

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