How do I gain print coverage for my clients in today’s ever-changing print industry?
It’s harder than ever to get a print reporter’s attention and your story covered. But not impossible. Here are some tips for breaking through the clutter and making reporters take notice.
By Janel Hlebak | July 25, 2019Read More
How long does it take to get a media placement?
Media Relations is a long-term investment. Learn more about what to expect and the top factors that affect garnering media coverage.
By Emily Baker | May 16, 2019Read More
Can I get national media attention for my local event?
Local events are great ways to connect with the community, create a larger brand presence in your hometown and have a little fun. It’s likely you can get the local news stations or the main daily newspaper to cover your event but is your event of interest to national media?
By Jenny Bahun | August 8, 2018Read More
In a changing media landscape, how can I make the most of a media tour?
Use your time with media to build relationships, share insights and provide information they can (hopefully) include in a future article.
By Lora Brand | January 11, 2018Read More
What’s the best way to connect with media at trade shows?
Make the focus about helping them.
By Alissa Kiktavy | January 4, 2018Read More
I was asked to do a media interview. How can I prepare?
Make sure you know the subject of your interview. This might sound silly, but there is often a misperception between interviewer and interviewee as to exactly what the interview is about.
By Jamie Dalton | December 14, 2017Read More
Can you leverage coverage from one media outlet to get coverage in another?
The general rule is no, but there are some exceptions.
By Cristy Carlson | October 26, 2017Read More